Posted by Vivien Sheriff
on July 09, 2025
The Vivien Sheriff Tradition: Luxury & Bespoke Millinery
With a legacy of crafting hats for international customers, the British Royal Family, and high‑profile events like the Kentucky Derby and Royal Ascot, Vivien Sheriff stands at the pinnacle of luxury millinery. Our team specialises in creating custom designs—each piece tailored to the wearer’s outfit, vision, and personality. We work closely with our clients to bring their vision to life. Discussing colour, trim detail, and shapes to flatter both your features and the outfit
Crafting Custom Made Hats: Match, Shape, Decorate
A hallmark of our design studio is colour‑matching: we work meticulously to match the exact shade of your ensemble. As well as colour-matching to your outfit we co‑create with you to design the perfect hat. Whether you prefer a vintage down-brim style or an avant-garde sculptural shape, we can incorporate any detail you wish—feathers, veiling, ribbon, crystals and more into the final design.
Spotlight: Lydia Millen at Royal Ascot
Lydia Millen is a leading UK influencer and entrepreneur, celebrated for her refined luxury lifestyle content across fashion, travel, and home décor, read more at Lydialisemillen.com. With a loyal following and impeccable curated style, Lydia champions premium, feminine fashion with an emphasis on volume and seasonal elegance.
Styling the Look: Lemon Hat & Sassi Holford Ensemble
At Royal Ascot this June, Lydia epitomised summer sophistication in a bespoke lemon‑yellow Vivien Sheriff bespoke hat—designed to echo her vintage‑inspired Sassi Holford dress. The soft down brim framed her look beautifully, complemented by a classic Mulberry clutch and Emmy London heels, completing a seamless ensemble that turned heads amongst the Royal Ascot crowds.
Why Bespoke Matters: The Vivien Sheriff Advantage
From Royal Commissions to Summer Race‑Days
Every Vivien Sheriff hat is handcrafted in our Wiltshire studio with exacting standards—no surprise given our legacy with the Royal Household. We serve race day icons such as Royal Ascot, Glorious Goodwood, The Epsom Derby, The Kentucky Derby in the USA, The Dubai World Cup, high‑society weddings and summer events—providing clients with the personal luxury of a made‑to‑measure millinery experience.
Make an Appointment: How to Order Your Custom Design
Your creation begins with a personal consultation, where we’ll discuss your vision, preferred colour palette, shape, and overall styling direction. From there, we begin the bespoke design process—cutting patterns and selecting decorations with precision to reflect your unique taste.
Every piece is then hand-constructed by our skilled artisans, using traditional millinery techniques to ensure the highest standard of craftsmanship. When your custom hat is complete, a final fitting can take place either at our Wiltshire studio or, if more convenient, we’ll arrange delivery to your home.
Experience the Tradition: Book Your Vivien Sheriff Design Appointment
Whether you're attending Royal Ascot, a destination wedding, or the Kentucky Derby, a custom Vivien Sheriff hat ensures you arrive in distinctive, elegant confidence. Contact us to begin your creative journey—because luxury isn’t off‑the‑rack; it’s crafted with care, colour‑matched to you.
Book Your Appointment Now
